How You Slice It is a podcast featuring Slice founder Ilir Sela in conversation with entrepreneurs in the pizza industry. It’s full of stories of grit and determination — much like a creative team starting a podcast and building a studio using entirely in-house resources.
In addition to providing art direction for the branding and launch campaign, I designed and built out the podcast studio for audio and video recording. The process included painting walls, stuffing pizza boxes with foam for sound absorption, die-cutting and transferring shop logos (all designed by the team), and sourcing those perfect pizzeria touches — vintage booth, Pac-Man machine, and custom neon.
How You Slice It is a podcast featuring Slice founder Ilir Sela in conversation with entrepreneurs in the pizza industry. It’s full of stories of grit and determination — much like a creative team starting a podcast and building a studio using entirely in-house resources.
In addition to providing art direction for the branding and launch campaign, I designed and built out the podcast studio for audio and video recording. The process included painting walls, stuffing pizza boxes with foam for sound absorption, die-cutting and transferring shop logos (all designed by the team), and sourcing those perfect pizzeria touches — vintage booth, Pac-Man machine, and custom neon.
How You Slice It is a podcast featuring Slice founder Ilir Sela in conversation with entrepreneurs in the pizza industry. It’s full of stories of grit and determination — much like a creative team starting a podcast and building a studio using entirely in-house resources.
In addition to providing art direction for the branding and launch campaign, I designed and built out the podcast studio for audio and video recording. The process included painting walls, stuffing pizza boxes with foam for sound absorption, die-cutting and transferring shop logos (all designed by the team), and sourcing those perfect pizzeria touches — vintage booth, Pac-Man machine, and custom neon.
How You Slice It is a podcast featuring Slice founder Ilir Sela in conversation with entrepreneurs in the pizza industry. It’s full of stories of grit and determination — much like a creative team starting a podcast and building a studio using entirely in-house resources.
In addition to providing art direction for the branding and launch campaign, I designed and built out the podcast studio for audio and video recording. The process included painting walls, stuffing pizza boxes with foam for sound absorption, die-cutting and transferring shop logos (all designed by the team), and sourcing those perfect pizzeria touches — vintage booth, Pac-Man machine, and custom neon.
How You Slice It is a podcast featuring Slice founder Ilir Sela in conversation with entrepreneurs in the pizza industry. It’s full of stories of grit and determination — much like a creative team starting a podcast and building a studio using entirely in-house resources.
In addition to providing art direction for the branding and launch campaign, I designed and built out the podcast studio for audio and video recording. The process included painting walls, stuffing pizza boxes with foam for sound absorption, die-cutting and transferring shop logos (all designed by the team), and sourcing those perfect pizzeria touches — vintage booth, Pac-Man machine, and custom neon.
Creative Direction: Terrence Morash | Design: Kylan Larson | Animation: Adrian Jordanov | Copy: Kat Thek, Liam Navin | Podcast Producers: Cara Meiselman and Liz Lopez-Haughton | Editing: AJ Fillari
@ 2024 Kirsten Erwin