Slice of the Union
For National Pizza Day, we measured the mozzarella, charted the crusts, and munched the numbers from the previous year’s Slice orders. The resulting Slice of the Union report is a deep dive into the data that keeps pizza-eaters hungry and helps local pizzerias run their shops more effectively. Aimed at both consumers and restaurant owners, the campaign resulted in 12 press features and 18 mentions from outlets including Today.com, NBC, Yahoo News, Thrillist, and Food & Wine.
Slice of the Union
For National Pizza Day, we measured the mozzarella, charted the crusts, and munched the numbers from the previous year’s Slice orders. The resulting Slice of the Union report is a deep dive into the data that keeps pizza-eaters hungry and helps local pizzerias run their shops more effectively. Aimed at both consumers and restaurant owners, the campaign resulted in 12 press features and 18 mentions from outlets including Today.com, NBC, Yahoo News, Thrillist, and Food & Wine.
Slice of the Union
For National Pizza Day, we measured the mozzarella, charted the crusts, and munched the numbers from the previous year’s Slice orders. The resulting Slice of the Union report is a deep dive into the data that keeps pizza-eaters hungry and helps local pizzerias run their shops more effectively. Aimed at both consumers and restaurant owners, the campaign resulted in 12 press features and 18 mentions from outlets including Today.com, NBC, Yahoo News, Thrillist, and Food & Wine.
Slice of the Union
For National Pizza Day, we measured the mozzarella, charted the crusts, and munched the numbers from the previous year’s Slice orders. The resultingSlice of the Union report is a deep dive into the data that keeps pizza-eaters hungry and helps local pizzerias run their shops more effectively. Aimed at both consumers and restaurant owners, the campaign resulted in 12 press features and 18 mentions from outlets including Today.com, NBC, Yahoo News, Thrillist, and Food & Wine.
Creative Direction: Terrence Morash | Design: Jordan Mills | Copy: Kat Thek
@ 2026 Kirsten Paige Erwin
@ 2026 Kirsten Paige Erwin